Decision-makers

Find the decision-makers who are relevant to your offer

Reaching the right person matters more than reaching more people. Reachem helps you work out which roles are relevant to your offer at a given account before you spend anything.

25 free credits · No credit card required

The wrong contact wastes the whole sequence

A well-written email sent to someone with no involvement in the decision is still a wasted email — and in many companies more than one role is involved.

  • Titles vary between companies and countries.
  • Buying decisions usually involve several roles.
  • Bulk exports rarely tell you who actually owns the problem.
The Reachem approach

Role-first research

Filter to the account, look at the roles present, decide who is relevant, then unlock those records. Details stay redacted until you unlock them.

01Define
02Filter
03Identify
04Research
05Unlock
06Export
07Engage

What you can do in the workspace

Role filtering

Narrow to the seniority and function relevant to what you sell.

Buying committee mapping

Identify more than one relevant role at an account rather than a single name.

Redacted previews

Assess relevance before a credit is spent.

Responsible use

You remain responsible for ensuring outreach complies with applicable privacy and direct-marketing law.

Where teams use it

Enterprise selling

Map several relevant roles across a large account before a campaign starts.

Technical products

Reach engineering or operations owners rather than a generic inbox.

Multi-threading

Add a second and third relevant contact to an account already in play.

The account research workflow

  1. 01

    Define

    Choose the market, industry and type of company you want to sell into.

  2. 02

    Filter

    Narrow by sector, company size, location and revenue band using the filters available in the workspace.

  3. 03

    Identify

    Find the roles that are likely to be involved in the decision at those companies.

  4. 04

    Research

    Review the company context attached to a record before you decide it is worth your time.

  5. 05

    Unlock

    Spend a credit only on the records you actually want. One credit unlocks one research record.

  6. 06

    Export

    Export unlocked records to CSV and move them into the outreach tools you already use.

  7. 07

    Engage

    Open conversations that reference the account, not a generic list.

Frequently asked questions

Continue reading

Stop building lists. Start researching accounts.

Find the companies and decision-makers that matter, understand the context behind them, and build a more focused outbound workflow.

25 free credits · No credit card required

Start free

25 free credits · No credit card required