Signals

Business signals that help you choose the moment

A signal is a piece of publicly observable business context that may make a conversation more timely. It is not proof that a company is ready to buy, and Reachem does not present it as such.

25 free credits · No credit card required

Timing is guesswork

Most outbound is sent on the sender's schedule rather than anything happening at the account, which is why so much of it lands badly.

  • No view of what has changed at an account.
  • Every account is treated as equally ready.
  • Prioritisation defaults to company size.
The Reachem approach

Context you can act on, described honestly

Where context is available against a record, it is shown so you can decide whether the account is worth researching now. Not every company will have every kind of signal, and available context varies by sector and market.

01Define
02Filter
03Identify
04Research
05Unlock
06Export
07Engage

What you can do in the workspace

Hiring activity

Growth in a function can indicate where investment is going.

Expansion

New locations or markets often precede new supplier decisions.

Leadership change

A new owner of a function frequently reviews existing tooling.

Funding and business events

Publicly reported events that may change budget or priorities.

Where teams use it

Prioritising a large account list

Work the accounts where something has changed first.

Reviving stalled accounts

Return to an account when its context changes.

Campaign timing

Group accounts with similar context into a single, coherent campaign.

The account research workflow

  1. 01

    Define

    Choose the market, industry and type of company you want to sell into.

  2. 02

    Filter

    Narrow by sector, company size, location and revenue band using the filters available in the workspace.

  3. 03

    Identify

    Find the roles that are likely to be involved in the decision at those companies.

  4. 04

    Research

    Review the company context attached to a record before you decide it is worth your time.

  5. 05

    Unlock

    Spend a credit only on the records you actually want. One credit unlocks one research record.

  6. 06

    Export

    Export unlocked records to CSV and move them into the outreach tools you already use.

  7. 07

    Engage

    Open conversations that reference the account, not a generic list.

Frequently asked questions

Continue reading

Stop building lists. Start researching accounts.

Find the companies and decision-makers that matter, understand the context behind them, and build a more focused outbound workflow.

25 free credits · No credit card required

Start free

25 free credits · No credit card required